Metro Coupon Checking System
Lower cost for the measurement of any redemption campaigns
Our client is one of the major public transportation networks in Hong Kong, specializing in operating urban rail transport systems.
Challenges
Managing physical event coupons distributed to shopping malls and stores in stations manually is challenging, as it becomes difficult to track the campaign’s performance accurately in terms of location and quantity.
Solutions
Million Tech provided a one-stop system and scanners to shopping malls and stores in metro stations. Staff can redeem coupons one by one, and data is centralized and recorded in the back office.
Values created
The system records coupon usage data in terms of location and quantity, enabling the measurement and recording of campaign performance in lower cost. This allows the client to improve their next campaign accordingly.
